Indie Music Reviews


Hailing from Nigeria and possessing the flair and true roots of African music, Amarachi is a talent rich with experience and the gift of creating wonderful music. Gaining experience from the ultra-hip New York modeling scene, this dynamic artist is a sucker for a chick flick, and the earthy strum of an acoustic guitar. This latest 6 song staple All or Nothing wasreleased back in 2014. I have to say I was extremely impressed with the opening 3 tracks “Certified Criminal”, “I’ll Be OK” and “My Man”. They made quite the first impression and each one possessed my full unadulterated attention. To be honest: I expected cheesy overly synthetic Dub-Dance-Pop, extremely predictable and shallow in nature and extremely compatible for a mass audience. What I discovered was actually quite the opposite. The whole CD is wonderfully earthy, conservative yet full of what I would call explosive musical energy with music that appeals to so many different senses on so many different levels. It reminds me of Lauryn Hill, Alice Russell, Melanie Fiona and Amel. On the other side of the sonic spectrum I can hear Adele, Alicia Keys, Nikka Costa and Janelle Monae. There’s a Acoustic-Rock-Pop-Blues influence in there as well. Read More.

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